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Grow Your Own

Marketing Strategy

A Step by Step programme that will seriously simplify your working life and grow your business properly.

Booking

There is a maximum of 10 seats on this course and so we are very selective about who can attend.

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If you would like to know more and have a quick chat to see if we can help you, then please fill out the brief form below and we will get right back to you.

Have your say:

 

"You kept it really simple ..."

Jane C (Director African Relief Charity)

 

"I only wish we had done this months before.  We couldn't work out where we were going wrong until we had put your process into action"

Tom H (IT Development Agency)

Why

When you have completed the course, you will:

  • have a sound knowledge of what channels and tactics are suitable for your business (i.e. should you be using Social Media and if so, why? Is email, or even direct mail, really out of date?  Will a price promotion work for you? etc.). 

  • have created your own bespoke marketing plan that will deliver some 'quick wins' and a medium/long term plan for sustainable and manageable growth

  • have set real budgets for real campaigns and be confident in the Return on Investment you will get from that spend

 

What

You will learn and practice how professional marketing teams:

  • derive a marketing strategy

  • build the framework of a marketing plan

  • cost the plan

  • determine the basic relevant Key Performance Indicators (KPIs)

  • Grow the business quickly but in a very manageable way

 

How

The course has four points of delivery and is run over a four week period.

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  1. Weekly Online Seminar - held each Monday at 11am for about 90 minutes

  2. Fully Functional Online Course - includes video recordings of all the lessons that you can revisit as much as you want and all the download files that you will need

  3. Weekly 1-2-1 Online meeting (Zoom) with Guy Bucknall covering the course work that you have done to date

  4. Access to a 'closed community' of fellow learners.  You will automatically become a member of Grow Your Own Marketing Strategy community.  This is where everyone shares their work as they progress through the course and fellow learners and instructors provide useful feedback to individuals.

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Who

Designed specifically for people who run Small to Medium Enterprises but don't come from a Marketing background.

 

When

The next cohort starts on Monday 6th April 2020 but applications to join will close the previous Friday.

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Where

This course is run entirely online.

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